BIKE MATRIX + NOCA
Your products are only visible in Bike Matrix if your data is there - and accurate
89% of cyclists hesitate or abandon carts when buying replacement parts online. Bike Matrix solves that for retailers. But you need to provide them with your data.
Do it with NOCA: always complete, up-to-date, and with no extra effort.
What is Bike Matrix?
Bike Matrix is a compatibility engine for the cycling industry. It integrates into retail stores and answers one question — “will this part fit my bike?” — at the exact moment a customer decides to buy.
Retailers integrate Bike Matrix into their eCommerce store or point-of-sale system via a Shopify App or API. When a customer selects their bike, the engine instantly filters the entire product catalog to show only parts that are genuinely compatible. No guesswork. No returns. No abandoned carts.
The database covers 105.000+ bikes and 160.000+ components and is continuously updated. Compatibility logic spans the most important component categories — chain, cassette, crankset, bottom bracket, brake pads, rotors, calipers, levers, brake systems, axles, tyres, wheels, and more — with expansion continuously in progress.
69%
Conversion rate increase
12.1%
Higher average order value
89.4%
Average ARPU increase
10%
Fewer returns
The brand risk: If a competitor’s products are in Bike Matrix and yours are not, your parts are invisible in every filtered search, on every retailer running their compatibility engine. Customers don’t see them. They don’t buy them.
What is NOCA?
NOCA is a software solution for efficient product data management, specifically developed for the cycling industry. The NOCA portal combines PLM and PIM features to unlock cost savings and revenue streams for component and bike brands. Once you set up NOCA as your single source of truth, you can directly feed product data into Bike Matrix.
Where generic PLM and PIM tools require months of configuration for cycling’s specific data structures, NOCA comes with cycling-native data models out of the box: 900+ attributes for 200+ component categories and a BOM structure that can easily be transformed. The exact fields that matter for your products and for Bike Matrix.
With NOCA, you spend less time managing data, ensure that every team member has access to the most up-to-date product data they need, and you can share necessary data to Bike Matrix to be easily shopped online.
Single Source of Truth
Component attributes, BOM development, marketing names and channel management. All in one place. No more siloed spreadsheets.
Data Transformation
Push product data directly to Bike Matrix from the NOCA portal via digital catalogues. A pre-defined mapping ensures that all required fields available.
Automatic Updates
When specs change inside your single source of truth, they are automatically updated in catalogues – so Bike Matrix always has the most up-to-date data.
Bike Matrix vs. NOCA: Key Differences
NOCA and Bike Matrix are not competing product. To the contrary, together they become a powerful solution to speed up and unlock revenue streams.
| Bike Matrix | NOCA portal | |
|---|---|---|
|
Primary role |
Consumer-facing compatibility engine at point of purchase, implemented by retailers |
Manufacturer-side product data management solution (PLM, PIM, B2B Portal) |
|
Who uses it |
Retailers (paid), component and bike brands (free), riders indirectly when shopping |
Internal teams at bike brands and component manufacturers |
|
Where it lives |
Embedded in retail stores (API) |
Internal software solution as part of the IT Infrastructure, web portal to share data |
|
What it manages |
Compatibility query logic — answers “does this fit?” |
Full product data: specs, descriptions, images, documents, pricing, BOM (incl. calculations), bike, marketing specs, channel management, translations |
How NOCA and Bike Matrix Work Together
NOCA sits at the very start of the product data supply chain. The attributes that live in NOCA are the same you have to provide to Bike Matrix so they can power their engine. Here is how data flows from your internal systems to the moment a customer finds the right part:
Data created in NOCA
Component or bike data managed in NOCA
Data shared in NOCA
Share digital catalogue with Bike Matrix
Added to Bike Matrix
Component and bike data is live in the database
Retailer queries Bike Matrix
Customer selects their bike in store
Only compatible parts
Customer buys the correct part with confidence
Without NOCA: your team has to manually create and submit product data to Bike Matrix data from spreadsheets: manually, per SKU, per model year, whenever something changes. Quality is inconsistent. Updates are delayed. Stale data means wrong compatibility results, returns, and brand damage.
Compatible solutions for digitalisation in the cycling industry
Component Brands
Be found in compatibility searches
When riders shop with a retailer using Bike Matrix, only parts with complete, accurate compatibility attributes appear in compatibility-filtered results. If your parts are missing from the database, or your compatibility data is incomplete, you are simply not visible in those searches.
Keeping product data for hundreds or thousands of articles across multiple model years up-to-date with Bike Matrix is an operational challenge. Manual spreadsheet submissions are slow, error-prone, and hard to maintain at scale.
NOCA solves this by enabling you to centrally manage all product attributes, share them directly with BikeMatrix and automating updates.
Bike Brands
Protect the rider Experience after the sale
When your bike specs are in Bike Matrix, riders searching for parts at any Bike Matrix-enabled retailer can select their exact bike and model year, and only see parts that genuinely fit. Riders are happy.
To achieve this, you need to provide Bike Matrix with frame and build data per model year: axle type, brake mount type, bottom bracket standard, derailleur hanger specification, wheel size. This data must be accurate, complete, and updated for every model year — or the compatibility results for your bikes will be wrong.
NOCA makes this easy by enabling you to centrally manage all product attributes, share them directly with BikeMatrix and automating updates.
Frequently asked questions
Common questions about Bike Matrix, NOCA, and how they work together for cycling brands.
Bike Matrix is a B2B SaaS compatibility engine for the cycling industry. It integrates into online retail stores and point-of-sale systems via a Shopify App or API. When a customer selects their bike, Bike Matrix instantly filters the store’s catalog to show only compatible parts — no guesswork, no wrong purchases. The database covers 105.000+ bikes and 160.000+ components from 2018 onwards across 18 compatibility categories including chain, cassette, bottom bracket, brakes, axles, tyres, and wheels. It is live on major retailers including BIKE24, Pushys, and Fahrrad-Teile Shop.
NOCA is a product information management (PIM) and product lifecycle management (PLM) software built exclusively for the cycling industry. It serves as a Single Source of Truth for all product data — technical specifications, BOMs, descriptions, images, and pricing — for component suppliers, bike brands, assemblers, and distributors. NOCA exports data to cycling industry standards including Bike Matrix, BIDEX, Veloconnect, and DST.
Participation in Bike Matrix is free for both bike manufacturers and component manufacturers. However, you need to provide the necessary and up-to-date product data. Using a PIM system like NOCA significantly simplifies the ongoing submission and update process, ensuring your data stays current as model years and specs evolve.
Bike manufacturers provide frame and build data per model year: axle type, brake mount type, bottom bracket standard, derailleur hanger specification, and wheel size. Component and parts manufacturers provide compatibility attributes for each article — what standards the part fits and what it requires. This data is stored securely in Bike Matrix’s proprietary database and is not shared with retailers during API calls. These are the same fields that NOCA manages as standard in its cycling-native data structure.
Yes. NOCA users can share product data directly to Bike Matrix through the NOCA portal. NOCA provides data fields for all compatibility-relevant specs in a governed Single Source of Truth. When specs change or a new model year launches, you update them once in your NOCA portal and articles live in shared digital catalogues automatically update for Bike Matrix — no spreadsheets, no manual re-entry.
No. Bike Matrix is a retailer-facing compatibility engine — it answers “does this part fit my bike?” at point of purchase. It does not manage product information internally, handle lifecycle, manage BOMs, or distribute data to retail channels. NOCA is a manufacturer-side PIM/PLM — it manages the full product data lifecycle: specs, descriptions, images, pricing, BOM development, and model year management. Bike Matrix is a downstream consumer of compatibility data; NOCA is the upstream creator. They are designed to work together.
GET STARTED WITH NOCA
Make your product data bulletproof
Your products need to be visible in every Bike Matrix search. NOCA gives you the product data foundation to make that happen — and to keep it accurate as your range evolves year after year.
Innovators run NOCA. Are you?
COMPANY
